Disclosure is Mandatory for Some but Not Me

Any anonymous observer noted the following…
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I guess Dylan thinks disclosure is only necessary sometimes.  This is from his Sunrise Shells of Kauai website:
“The exact dive locations vary during the year and are closely held secrets.”
“The shells are cleaned individually by hand in a tedious multi step process.
  1. They are first soaked in a “secret sauce” cleaning solution and rinsed thoroughly in clean water. “
http://sunriseshellsofkauai.com/about-sunrise-shells.php

Shouldn’t the public have the right to know where these creatures are being harvested from to know the environmental impact this is happening on our aina?  Why are some people allowed to have closely held secrets but others aren’t?  Isn’t disclosure a good thing for everyone to be transparent?!
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